5 Digital Trends In 2013

A month into 2013, people are over the end of the world fiasco and wanting to know what it is that this year has in store for us as far as the digital world is concerned.
Over the last decade or so, science and technology has advanced at quite an alarming rate, making it hard for the average Joe to keep up.
So listed below are the Top 5 Digital Trends in 2013 that you must check out:

Digital trends 2013

1. Big Data

Now although Big Data already started to make its mark is 2012 with cloud computing – this year it will be coming back bigger and better, but more manageable.

Whether a start-up business or large enterprise, cloud computing enables the use of on-demand, large-scale computing resources; Advertising, for example, is dependent on trends – Big Data allows for a smart way to sort through all ratings, likes, tweets and a large amount of other data that is needed to recognize a trend.

2. K.I.S.S (Keep It Simple, Silly)

While the digital world moves forward, loads of us are falling behind due to the complexity of it all and service designers are under pressure to create simple and modish solutions for the ever- increasing volumes of data.

However, this may not be a bad idea when looking at the first-rate effect that focusing on simplicity is having on services and businesses alike.

3. Picture Central

Recently, many websites and advertisements these days are doing just that to capture the attention of potential buyers, users or customers.

Looking at eBay’s designs, for example, they have made quite the change from the originally cluttered home page to the new Pinterest-like feed they now have. Sites such as Instagram and Pinterest have set a trend many other social networks have begun following this year, and who can blame them with the phenomenal popularity these sites have acquired.

4. Augmented Reality

In the past year we have seen a great deal of new digital devices that have brought with them a proliferation of displays.

One in particular that can be found in almost all mobile or tablet devices is augmented reality. Augmented reality is a live view of a real-world setting, in which elements are augmented by computer generated sensory input (GPS data for example).

5. Personalization

Ultimately, people are starting to get an understanding of the world around us and all the different cultures and fashions that are out there. This is all thanks to globalization; giving similar options to everyone.

The last 50 years have been put towards globalization and it has now finally reached its peak, leaving personalization to take its place.

After all the advancements in technology today, it’s hard to believe that most digital trends that we work with and use in our lives were once considered science fiction, makes you wonder what more is to come.